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friends! Today’s guest post is from Roshan Roghani, Vice President of the luxury body care line Camille Beckman. I first met Roshan a couple years ago, when Camille Beckman hosted a holiday pop-up shop inside Boise Towne Square. As a fashion blogger, I love to attend store openings and report on the cool things I find there, but honestly the greatest thing I found that day was a blossoming friendship with one of the nicest, most authentic, and seriously brilliant young women I have ever met.

Roshan is not just the VP of a body care company, she is a financial genius, and has taken Camille Beckman from a beloved American brand (founded by her mother Susan Camille), to an iconic beauty empire adored by local ladies and Hollywood celebrities alike, across all age and lifestyle demographics. How does she balance it all? Her mantra of Gratitude permeates every decision; gratefulness for the love and support of family, friends, and a fiance with a heart of gold. But deeper still is her intrinsic love of earth, humanity, and our connectedness. It’s larger than each of us, this petite powerhouse will tell you. And trust me, you should listen.

Despite a closet full of Chanel, Burberry, Céline, Cavalli, and a jet-set life of globe-trotting and hob-nobbing with the couture elite, Roshan is a deep soul who effortlessly walks a tightrope between humble citizen of earth and corporate power player. She’s purposefully scaled back the trappings of wealth and trend-following, and has chosen a path of “investment shopping” that I deeply admire, which means making calculated choices about the things she accumulates, based on their personal value to her.

How does she determine that value, in-the-moment and for the long run? Here, in Roshan’s words, are her tips for investment shopping:

1. The first thing you must ask yourself is, Do you LOVE it? You know within five seconds of putting something on if you love it. If not, don’t even allow it to be a consideration. When we have to convince ourselves to like something, we rarely end up wearing it.

2. Does it make you better?  A lot of us hold on to things because we feel they have some value that we can’t quite place. If you don’t know why something is important to you, it’s time to get rid of it.  We are often unconscious of how goods make us feel, and so we collect things to fill a void.  I know I did; it’s very common and not something to be ashamed of. Nothing will make you happier than realizing this and letting things go. You can express yourself much more uniquely with a small closet of things that you truly love than a closet full of things you never wear.  Things don’t make us better, but the wrong things CAN drag us down.

3. Do you use it? Simple.  We hold onto things we don’t use waiting for that ONE occasion that rarely or never comes. We all need to learn to be okay with letting go with joy.

4. Value. No thing has true value because we live in a world that equates the value of something to a piece of paper. Value should not equate to a dollar sign, but rather what you feel for something in your heart. I have things from Chanel and from street vendors that are of equal value to me; there is no hierarchy.  We need to stop buying to fill the void and instead buy things we love, and appreciate them in a way that does not use them to determine who we are. Your clothes are not a reflection of what’s inside, but rather an expression of what we’d like people to see.  Be comfortable in yourself and have love for everyone around you; that’s all that truly matters.

Your clothes are not a reflection of what’s inside, but rather an expression of what we’d like people to see.  Be comfortable in yourself and have love for everyone around you; that’s all that truly matters.

With gratitude,

Roshan Roghani
VP, Camille Beckman Companies

Follow Roshan on Instagram for Work, Creativity, and Fashion inspiration!